We believe that the clothing you wear on rotation should be created with as much care and attention to detail as your tailored suits. Why? Basics should stand the test of time, be comfortable enough to wear every day and be beautifully crafted for additional style.

This is why we have partnered with world-class tailors trained in Milan and London’s Savile Row to ensure every last detail is thought through. We don’t want to create any old basic shirt, but an exceptional product that’s been perfected, from the material used and the cut and the tailoring to the finer details like the stitching and ribbing. We’re confident our finished staple is durable, of expert quality and is beautifully tailored to the form of the body.